What we do
Just four words say it: we make a difference. And let's add these words too - by sharing the joy of giving.
And we make that difference to businesses, to people served by worthy causes and to individuals.
The key to B1G1 is really resonance - people just 'get' it. They resonate with the unique idea of transaction-based giving where literally every transaction makes a difference. That's how we 'bond' businesses, customers and worthy causes into a cohesive whole. That's how together we make giving joyful, consistent and sustainable.
Example
For example, a hotel plants a tree for every guest; a property developer provides homes for the under-privileged, a training company provides training materials for the poor; a muesli manufacturer feeds starving children. It's wide, diverse, specific and resonant.
So it's not about giving because we feel 'guilty'. It's not about the have's and have-nots. Nor is it about massive donations or rock-concerts. It's about sharing the joy of giving, every second, every day and in every way.
Businesses grow and then they give more. Charities get so much more efficient, cutting overheads and costs so that, in effect, they give more too.
And individuals give (and get) more joy by playing their part by dealing more with B1G1 Businesses.
Find out more
Watch the video below and then you may want to look at the menu items on the left.
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